Blog

Posted by #Erik: ...according to Richard Hames...

Posted by #Graeme: This article from Warc News is perfect evidence of the importance of Co-creation capability with data sourced from General Electric, Coca-Cola, Marketing Week, Inventors Digest...

Posted by #Kylie: A recent survey commissioned and published by GE revealed the power of innovation as a catalyst in improving people’s lives; from broader societal benefits in health and education to benefits attached to economic growth and environmental quality. One of the most inspiring findings from the study was that innovation has greater transformational impact when emphasis is placed on creativity and collaboration across a range of enterprises...

Posted by #Graeme: This article from the Harvard Business Review details the pros of imbedding co-creation in your organisation including greater productivity, increased creativity and at lower costs...